19.8.10

What's in a Name?

We figured it was time...
Time to create a place where we can share our thoughts, experiences and passions with you in a casual setting cause that's how we roll—if you don't know by now. We hope to give you a little something to inspire you, maybe change your perception and actually help your business. 

With this first post, I think a good place to start is with our name—Tribe2. To quote the double rainbow guy, "what does it mean?" We get asked this all the time. And like our work, it has several layers of meaning.

Tribe speaks to community. We stay active in our community, donating hundreds of hours of pro-bono and volunteer work for causes and projects we believe in. We also love elevating the image of Mom & Pop shops. Their people like us, pursing their dreams, pouring their time and passion into their businesses and offering an alternative to chain and box stores. It’s much easier to find truth and love in the work of small businesses. It helps us sleep at night knowing our work isn’t a vehicle for some mega-corporation to sell you hollow, soul-less, mass produced shit. 

That’s why we feel like we couldn’t be in a better place. Our region is rich in Independence, adventure and culture, from Powell’s and Upper Playground in Portland, the beautiful Washougal River, the serene Ridgefield Wildlife Refuge to the oak lined Officers Row next door. This place kicks ass! Our community, our city, our tribe. 

Beyond the fact that it was started by the two of us as our own little adventure breaking away from the man, 2 is an alternative way of seeing things. We’re not as interested in the bottom line as we are in helping to make a difference. In a world of templates and clipart we are artists first, primarily self taught. We have learned to run our business through thinking about what makes sense for our clients and how we can do what we love and help people at the same time. It’s been hard at times, but also rewarding beyond belief. We look for more than the win-win, we hope that we can produce work that’s good for the client, good for the audience, good for us and good for the planet as a whole. Maybe our ideas are lofty and this might not be the best business model, if you could call it that. We’re not going to be rich anytime soon, but we are happy.

2 comments:

  1. Virtue + Talent = DYNAMITE !

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  2. Brandon CallihanAugust 19, 2010

    You guys are living the dream. I am so pround to know both of you, because beyond your prolific talent, you are outstanding people; gracious, thoughtful and true. Keep it up fellas, the world is yours. Love always...b.

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